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Carol for Charity

Carol for Charity

Entrant name: Saatchi & Saatchi Ukraine Advertiser: Ministry of Foreign Affairs of Ukraine, NGO Brand Ukraine, Olena Zelenska Foundation Awards — Contest — Category: Carol of the Bells has been bringing Christmas mood for more than 100 years. But you may not know that this song came from Ukraine. It is based on a traditional


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WE INSTEAD OF ME

WE INSTEAD OF ME

Entrant name:  Bickerstaff.734  Advertiser: Galychyna Awards — Contest — Category: Inspired by the newly created Ukrainian unity, the Galychyna brand decided to turn its products into a symbol of it. Thus, Galychyna became Slobozhanshchyna, Donbas, Crimea, and all other regions of the country. In this way, the brand declared its love not only for Galychyna,


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THE KIND FUEL

THE KIND FUEL

Entrant name: IAMIDEA  Advertiser: WOG (West Oil Group) Award — Contest — Category: In the first months of the full-scale invasion, russia massively bombed Ukrainian oil, gas facilities and depots all over the country. The civilians were panic-stricken and buying more fuel than they could use. Volunteers who played an essential part in operational processes


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Light of Freedom Defeats Darkness

Light of Freedom Defeats Darkness

Entrant name: Postmen  Advertiser: Ministry of Culture and Information Policy of Ukraine Award — Contest — Category: For the 300th anniversary of the Ukrainian philosopher Hryhorii Skovoroda, the Ministry of Culture of Ukraine aimed to reboot the perception and knowledge of the famous Ukrainian thinker and to create an offline event to celebrate Skovoroda despite


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ArtArmor. Art that saves lives 

ArtArmor. Art that saves lives 

Entrant name:  McCann Kyiv Advertiser: harity Foundation UKRAINE FOR HEROES Award — Contest — Category: Can art really stop a bullet and save a human life? The answer is ArtArmor – a one-of-a-kind project for Ukraine and the entire world, where art can literally save human lives. Turning the used armored plates from bulletproof vests


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Life saving app 

Life saving app 

Entrant name: KYIFORNIA Advertiser: UNFPA Ukraine  Award — Contest — Category: Every year in Ukraine about 1.1 million people suffer from domestic violence. 90% of them are women. Only a third of affected women seek help. During a full-scale war, tension, stress, or trauma can cause violence even in families where it did not exist


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The Loudest Annual Report

The Loudest Annual Report

Entrant name: Publicis Ukraine Advertiser: Come Back Alive foundation Award — Contest — Category:   What is the first thing that comes to mind when discussing music? Streaming, releases, albums, artists, concerts? What about the annual report? Yes, this official document with a lot of data! “Come Back Alive” is a foundation that people donated to


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The Family Brick  

The Family Brick  

Entrant name: IAMIDEA Agency Advertiser: Eldorado.ua Award — Contest — Category:                    Since the beginning of full scale russian invasion more than 143 thousand residential civilian buildings in Ukraine have been destroyed.  In October 2022 eldorado.ua, one of the biggest retailers of technics and electronics in Ukraine stopped selling electronics for a while and started