Invest Office identity

Bambuk Design Studio created a visual identity and concept, positioning, logo, and templates for Invest Office.

Invest Office is an initiative aimed at attracting non-repayable financing to strengthen and develop businesses.

Bambuk had an extremely short deadline of 3 weeks to develop communication and full branding. The project was pro bono, as we support such initiatives, helping them to live and benefit society

After working with the Invest Office team and conducting research, we found that entrepreneurs have two key terms: «went» and «didn’t go». It’s that feeling when you’ve started your business and are inspired to accelerate your development, but, damn it, bureaucracy and many other things are slowing you down. That’s why the concept of a «green light» was born, which will light up for everyone who trusts the Invest Office team.

In the identity, green symbolizes the beginning of movement, and the logo with arrows indicates acceleration. Everything is obvious. However, at the same time, it shows the expertise: on the one hand, the brand nobly seeks to help the world, and on the other, it’s a piece of cake.

Together with the IT company SoftServe and the communications agency Perfect PR, we developed a platform with opportunities foe businesses and strategic communication vectors for the initiative.

We have done a great job creating a visual identity and concept, positioning, logo, and templates, which the Invest Office team is now implementing on its own. All this is to make it easier for businesses to move forward and know who to contact in hard times.

Today, the Invest Office is a 2000+ consulted entrepreneurs, and 80+ offline and online trainings with about 1600 participants. Since the company’s inception, the team has helped to obtain grants worth more than UAH 66 million and created more than 350 jobs and launched a platform with relevant opportunities for businesses.