Philips SenseIQ & Sonicare
Be—it Agency developed campaigns involving influencers for various Philips Ukraine products. For Philips SenseIQ products, the agency implemented an educational project with lifestyle bloggers on Instagram to teach girls how to care for their hair. For Philips Sonicare sound electric toothbrushes, the agency developed a TikTok integration campaign involving different types of TokTok content creators:
Chicken leg check
VIVID implemented a «Chicken leg check» campaign with influencers for the Nasha Ryaba Ukrainian-made chicken brand. The task was not just to talk about the main advantages of the product, but to attract the audience to communicate with the brand. Nasha Ryaba launched a national campaign so that instead of the traditional chicken quarter, Ukrainians