Order MAUDAU – Do MAUDAU

The advertising agency Superfuture and video agency and action developed an ad campaign for the everyday essentials marketplace, MAUDAU. 

The creative videos of the campaign showcase the «MAUDAU effect» – where shopping is made convenient, affordable, quick, and all in one place. It saves time and eliminates one routine task. So, what can you do instead? You can do something enjoyable: petting a cat, listening to the sound of growing trees, or simply zoning out while watching an aquarium – basically doing what you love and that brings pleasure. That’s what it means to «do MAUDAU».

The campaign emphasizes that living in the MAUDAU style means doing what truly brings joy. By ordering daily essentials from MAUDAU, you can free up time for relaxation and focus on what genuinely matters.