Campaign by Kyiv Zoo to support rescued animals

Fedoriv marketing agency has launched an advertising campaign titled «There will be no monsters in the capital» for the Kyiv Zoo to support rescued animals.

400 isn’t the square footage of enclosures or the energy of the charming hippo Lily in kilojoules, although, perhaps, it could be. This is the number of animals sheltered by the Kyiv Zoo since the beginning of the full-scale invasion. Multiply it by eight, and you get a large family of both permanent residents and newcomers, who are cared for tirelessly, shielded from loud shelling, helped to adapt to their new environment, and supported through their most anxious days and nights, all in peace and warmth.

The watercolor illustrations for posters and outdoor advertising were created by the artist Marichka Ruban.