Lottery design with two key functions

Adshot Creative created a design for the LotoTUT lottery. The agency has developed a concept that simultaneously fulfills two key functions: branding and the organization of a logistical pathway at points of sale. This solution is ideal for stores and gas stations overwhelmed by branding elements.

Imagine walking into a local mini-market or a gas station. Is there anything that immediately catches your attention? Most likely, no. You’re there for a specific product, so you head straight to it, barely noticing what’s around you.

Our branding for LotoTUT changes this scenario. We capture attention with vibrant visual elements and intriguing messages. This playful branding approach engages customers and prepares them for the game, guiding them from the store entrance to the LotoTUT lottery ticket display.