Сarol for the Bells
Saatchi & Saatchi Ukraine rewrites “Сarol for the Bells” for Shazam Donation Drive. Taras Topolya from Antytila, Veryovka Ukrainian Folk Choir and Zernyatko children’s folk ensemble update the track to support Ukrainian children affected by the war. The classic Christmas carol “Carol of the Bells”, also known as “Shchedryk”, gets rewritten this festive season in
Russian Bullet
provid developed a special font for materials in Russian for the Day of Ukrainian Writing and Language. The social campaign is designed to present the impact of Russian propaganda and Russian content through visual creativity. The onset of the full-scale Russian invasion under false pretenses of “defending Russian language and culture” has reinvigorated the question
It’s hard, but it’s worth it!
dentsu Ukraine communication group and Mich creative agency launched a motivational information campaign of the Ministry of Defense «It’s hard, but worth it», designed to raise the morale of Ukrainians in the war, which has been going on for ten months. The key message of the Ministry of Defense is simple and powerful, with different
Under Sirens
The BBDO Ukraine team initiated the social project Under Sirens, uniting the Ukrainian fashion industry for a common goal: to continue talking about the full-scale war in Ukraine started by russia. Thanks to the technical partner Advin, the visual image of the campaign – the soundtrack, which is depicted on all things created by Ukrainian
Sensitivity defeats violence
ANGRY agency conducted the campaign «Sensitivity defeats violence» as part of the «16 days of activism against gender-based violence» campaign, which is celebrated all over the world. As part of the campaign, mosaic installations depicting various scenes of gender-based violence were installed in 60 cities across Ukraine. The mosaics consisted of individual magnets that the
Charity advent calendar
Antiprotiv creative agency developed the idea of a charity advent calendar with exclusive content for Le Silpo supermarkets. The advent calendar recalls the significant events of 2022, which became the embodiment of Ukrainian character and strength. A rooster on a stick in Borodyanka, a cotton festival, a glass bridge that stood up after a rocket