Identity for the new PAYANT payment system

FBA branding agency created a unique identity for the new PAYANT payment system. The project was created on the basis of FAMA PROF CONSULTING.The idea and mood of the brand, a corporate block, business documentation, souvenirs and payment cards design, a number of visual communications and much more were developed. 

An invisible assistant.

PAYANT payment system was created on the basis of FAMA PROF CONSULTING, a company with more than 10 years experience in international consulting and a large pool of clients seeking to open bank accounts and maintain their financial flows.

Consumer expectations are at their highest level ever.

Their perception of value ain’t simply about the quality of services provided, but also about the trust in the brand.

For these purposes, a unique identity was developed: the idea and mood of the brand, a corporate block, business documentation, souvenirs and payment cards design, a number of visual communications and much more. These tools influence the customer loyalty, willingness to pay and order services, thereby increasing trust in the brand.