Original from Ukraine/Ukravit

Fedoriv Agency and NO STARS production company created videos as part of the Original from Ukraine advertising campaign for Ukravit manufacturer of plant protection products and microfertilizers.

Ukravit is the largest Ukrainian producer of plant protection products and micro fertilizers. The company has its own production facilities, a research institute, and an R&D center. However, farmers still think nothing decent can be made in Ukraine, only a bunch of generics, and therefore, good products, a.k.a. original ones, should be bought from international brands.

An ad campaign includes digital, OOH, and radio.