Awards: Grand prix / Cross Media Storytelling Gold / Media Idea Gold / Positive Change – Social Good: Brands Gold / Positive Change – Social Good: PEACE Agency Name: BetterSvit Client Company Name: Nova Post, Come Back Alive Foundation Contributing companies: Media First Ukraine Large-scale fundraising requires a large-scale campaign. To raise UAH 330,000,000 when

Awards: Gold / Culture & The Arts Gold / Positive Change – Social Good: Non-Profit Silver / Cross Media Storytelling Agency Name: Ukrainian Witness Client Company Name: Ukrainian Witness Contributing companies: BRAND UKRAINE Publicis Groupe BENELUX / Amsterdam Publicis Groupe Content Freuds+ On August 26th, within Burning Man — a globally known festival of contemporary

Award: Gold / Non-Profit Agency Name: Banda Agency Client Company Name: Association of «Azovstal» defenders’ families Contributing companies: Locaria FILTR PRODUCTION The Christmas tree video received 71 million views in just 3 days, indicating its viral effect and high audience engagement.  We do not know any other video in the Ukrainian segment that would have

Awards: Gold /Youth Marketing Agency Name: HyperNormal (post)creative agency Client Company Name: Ministry of Education and Science of Ukraine Contributing companies: UAMASTER digital agency Limelite For years, professional education (Proftech) got a bad rap as a «dropout’s last resort.» However, proftech graduates are now a crucial resource for our economy, particularly in the third year

Awards: Gold /Brand Integration & Entertainment Partnerships Silver / Marketing Disruptors Bronze / Multi-Brand Shopper Solution Agency Name: Banda Agency Client Company Name: 12th Special Forces Brigade «Azov» of the National Guard of Ukraine, Work.ua Contributing companies: Promodo FILTR PRODUCTION As a result of the campaign, the vacancies of the AZOV Brigade received 962,000 views,

Awards: Gold /Short-term Effectiveness Silver / Seasonal Marketing Finalist / Small Budget: Products/Services Finalist / Positive Change – Social Good: Brands Agency Name: Postmen Client Company Name: Postmen The «Million for Drones” campaign is a prime example of highly effective short-term marketing during the Christmas and New Year season. The main tool was a carol

Awards: Gold /Sponsorships Gold /Influencer Marketing Finalist / Agricultural, Industrial Agency Name: Banda Agency Client Company Name: DTEK This spring, the destruction of energy facilities was of such a scale that it was impossible to restore them without donor assistance. We had to attract the attention of Westerners who were already tired of news about

Awards: Gold /Experiential Commercial Marketing (formerly Experiential Shopper Marketing) Bronze / Timely Opportunity Agency Name: Bickerstaff.745 Client Company Name: Galychyna Contributing companies: Moko Galychyna was one of the first brands to address Ukrainians during the full-scale war.   To demonstrate our solidarity with all of the Ukrainian regions, we decided to rename our brand 13 times.

Awards: Gold / Direct to Consumer Gold / Positive Change – Environmental: Brands Silver / Agricultural, Industrial Silver / Positive Change – Social Good: PEACE Agency Name: Saatchi&Saatchi Ukraine Client Company Name: Kernel, MFA Contributing companies: Starcom Ukraine Publicis Groupe Content Publicis Groupe Data Science Performics Ukraine The war in Ukraine, from the perspective of

Awards: Gold /Positive Change – Social Good: Diversity, Equity & Inclusion Finalist / Target Audience Reach In Media Campaign Finalist / Cross Media Storytelling Agency Name: Postmen Client Company Name: UNICEF Ukraine Abandoning institutional education is one of Ukraine’s long-term priorities, even in wartime conditions.  Kharkiv Oblast became a pilot region in reforming the system

Award: Gold /Crisis Response / Critical Pivot Agency Name: McCann Kyiv Client Company Name: Nestlé Ukraine Contributing companies: Zenith After the full-scale invasion, no one was prepared for the catastrophic situation that arose for shelters, homeless animals, and confused owners. Simple people began to fight the disaster, rescuing animals, often risking their own lives. These

Awards: Gold /Topical Marketing (Current Events) Finalist / Positive Change – Social Good: Diversity, Equity & Inclusion Finalist / Cross Media Storytelling Agency Name: Postmen Client Company Name: UNICEF Ukraine, Ministry of education and science of Ukraine Contributing companies: TMM-Ukraine Firebrands In each of the channels, we not only achieved the ambitious KPIs we set,