TEXT REVIEW OF AD CREATIVITY FOR SEPTEMBER-OCTOBER 2022
Brain Tank marketing agency created an idea and a commercial for the blago developer. The video reveals the developer’s philosophy through a metaphorical and fairy-tale family story.
FISH video production produced a promotional video of Ukrainian IT company Integrity Vision for the company introduction at an IT conference in Germany. The challenge was to create promo materials without filming a single scene, as the company still operates remotely.
Electric Sheep Film created a video about the freedom to support Ukrainians and all Ukrainian services and products for an advertising campaign by the lifecell Ukrainian mobile operator.
ISD Group and ESSE Production House developed and implemented a communication campaign for the Club4Paws Selection new animal feed. For the premium lines, the manifesto of all those for whom animals became the reason and permission to be happy during the war was created.
Nevgamovni agency launched a new campaign for the My coffee factory brand, in which the twin of the Panas legendary Ukrainian storyteller grandfather tells tales about coffee in a supermarket.
Mich agency, with the support of 23/32 Films studio, released a video manifesto for the international Support-as-a-Service company, which provides technical and customer support services to startups and IT companies around the world.
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Postmen communication agency developed the branding of the «The World of Skovoroda» national campaign for the 300th anniversary of the Ukrainian writer and philosopher Hryhoriy Skovoroda as part of the art contest of the Ministry of Culture and Information Policy.
Verlox Branding Agency created an identity for «UNLMTD» Barbershop that is a Ukrainian-Polish project to open a chain of barbershops in Warsaw.
Marketing agency Brain Tank made creative labels for the release of exclusive beer in support of Ukraine.
The agency will give the labels free of charge and adapt them to the brewery, which is ready to support Ukraine and direct part of the sales to victory.
provid communications agency created the identity of the Global Summit international conference – APERTURE 2022, which was held in the Netherlands.
The agency Plai Buro has developed an identity for the annual book fair and international literary festival Lviv BookForum 2022.
Leo Burnett Ukraine has developed a communication campaign for the ADCE Awards 2022 European contest.
VIVID brand content hub teams up with Oranger Polska S.A Polish telecommunications provider to create the campaign for Ukrainians who lived in Poland before the war, as well as with Ukrainian refugees.
Nextpage Agency developed a website for the SaveUA Foundation. SaveUA delivers business, education, and employment assistance for Ukrainian refugees.
SaveUa focuses on creating a global network environment. The fund provides an opportunity to declare competencies, train the skills, and find a job. Their platform for business includes comprehensive support and provides tools for outspreading the social impact.
Havas Ukraine created a multi-level communication campaign for the launch of the American University Kyiv new higher education institution on the Ukrainian market. In particular, it included: creation of AUK’s slogan and communication platform.
LOOMA together with Mich agency pumped up some horses and created a campaign for F100 high octane fuel from KLO gas stations network.
OMG agency developed a charity event for the SOCAR Energy gas station and implemented a large-scale influence campaign for its support. SOCAR created stands of so-called «suspended» dishes. Gas station visitors had the opportunity to buy a receipt for a meal for ambulance and emergency services employees and leave it at the stand.
NEBO Ideas Agency created the campaign for Meta History titled ‘Borodyanka’s rooster to world’s museums NFT-tour’. It was published in Latvia and Ukraine in October, 2022.
Bambuk Studio created several promotional videos for «Triple O» blockchain-enabled gaming start-up. The purpose of the video was to promote a new product on the market. The main challenge is to create a video and convey the idea, essence and character of the game without having a final version of the game.
Postmen communication agency, in cooperation with UNICEF and the Ministry of Education of Ukraine, launched the «Learning Together» initiative to support Ukrainian children in the new academic year.
Publicis Ukraine created a series of #StopSorrowland2022 posters of music festivals that no one will want to go to. The goal of the initiative is to draw the attention of foreigners to the full-scale war, for whom summer and autumn are the time for music festivals and recreation.
MEX a member of Havas developed Liga Tepla charity project from the Vodafone company. This is a challenge among Ukrainian businesses, the purpose of which is to provide maternity homes in Ukraine with alternative heating. As part of the project, a website was created as a convenient platform for donations.
Bambuk Studio and Plusone social impact launched a campaign for IOM Ukraine. It is designed through real stories of people to illustrate situations of exploitation and emphasize: if you are familiar with it, seek help.
«This is abuse» campaign includes 5 videos about labor exploitation, forced begging, sex for survival and forced manpower use in armed conflict.
R Agency released a new campaign in support of the economic front. This is a thank you to all workers of the agricultural sector and people who usually remain «behind the scenes». Agronomists, bankers, drivers, tractor drivers, combine harvesters, railway workers and many others are working as a united front to bring Ukraine’s economic victory closer.